Continental Airlines 1. Continental Airlines, like other companies in the respiratory tract industry, is a volatile organization. However, Continental has many strengths that live allowed it to turn tail through tough times and cancel complete ruin. The chief executive officer of Continental Airlines play an important role in resuscitate the confederation. His Go forward Plan vocalized the strategy of the company and focus on both aspect of the organization. Continental has a cleared target market, providing service to upper-class and business travelers. The company has alike been able to give way in the face of adversity (such as 9/11) ascribable to effective decision-making. 2.
The weaknesses that have plagued Continental Airlines accommodate low team spirit which prohibited workers from accepting the new company strategy. The company similarly experienced financial difficulties with large amounts of debts and regularly operating at a loss. Continental has also express mail its customer base by offering only more pricy fl...If you want to get a full essay, inn it on our website:
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